Bretty Curry (Smart Marketer) – Google Performance Max Blueprint

Bretty Curry (Smart Marketer) - Google Performance Max Blueprint (15.8 GB)

Last Updated Date: 02-10-2023

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Performance Max is the future of Google Advertising.
In this Blueprint you’ll learn how to:

Simplify Google ads with machine learning

Diversify your marketing strategy with the world’s largest traffic source

Copy the same strategies used to grow top brands like Native, oVertone & BOOM! By Cindy Joseph

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We’ve made big strides with Google and YouTube ads with the help of OMG Commerce. We love working with them and view the team at OMG like an extension of our Live Bearded team.

ANTHONY MINK
CO-FOUNDER, LIVE BEARDED
The power of Google ads, made simple.
As ad costs continue to skyrocket on Facebook and Instagram, it’s never been more important to diversify your traffic strategy.

And what better platform to adopt than Google?

Google is the world’s largest traffic source (with 2x the reach of Facebook and Instagram combined) and covers over 92% of the internet.

With this new channel, not only can you bring in extra revenue right away, you can also protect yourself from the fallout of another algorithm change or iOS update.

But I get it: Google ads feel hard compared to Facebook.

The interface isn’t as streamlined, and you have to juggle a ton of different marketing channels like Search, Shopping, and YouTube.

But all that’s changing with the new Performance Max.

P-Max combines 6 of Google’s top channels into 1 powerful new campaign type. By adding this single strategy, you give your brand high-converting ads on Search, Display, Shopping, YouTube, Discover, and Gmail.

Add 6 New Traffic Channels With 1 Campaign

Search Ads
Strengthen any existing ad strategy with powerful retargeting campaigns to increase bottom-of-funnel conversions.

Display Ads
Grow brand awareness and generate new leads with top-of-funnel Display Ads that reach 90% of all internet users.

Shopping Ads
Build high-ROI shopping funnels and product feeds to capture more bottom-of-funnel sales for any ecommerce brand.

YouTube Ads
Unlock a massive new sales channel and diversify your traffic by scaling onto YouTube’s 2+ billion user platform.

Discover
Get your branded content on a user’s customized feed with this highly targeted platform powered by machine learning.

Gmail Ads
Imagine having a 1 billion-person email list! Gmail ads land you right in the inbox and cost up to 90% less than other PPC ads.

P-Max uses machine learning to simplify Google ads
BY AUTOMATICALLY FINDING THE BEST USE FOR THESE CHANNELS AT THE TOP, MIDDLE AND BOTTOM OF YOUR FUNNELS.
It’s the exciting next step in the evolution of Google advertising, and Brett Curry can’t wait to show you how to take advantage of it.

Brett owns OMG Commerce: a Google certified partner that spends over $10 million a month on Google and Amazon with clients like Native, oVertone and BOOM! By Cindy Joseph.

Learn how to use this new campaign type directly from a bona fide expert with real-world experience growing top brands.

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