Chase Dimond – The Master Flow Cheat Sheet

Chase Dimond - The Master Flow Cheat Sheet (1.38 MB)

Last Updated Date: 10-06-2021

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The Master Flow Cheat Sheet is a PDF that accommodates 10 totally different flows (aka e mail automations) which you could setup in your (or your purchasers) model.

It is inclusive of 5 pre-buy flows and 5 put up-buy flows which can be essential to serving to Ecommerce manufacturers maximize their e mail engagement and income.

For every of the ten totally different flows, we embody:

– Flow Overview
– Flow Setup (Related Triggers and Filters)

– Visible Setup (An actual screenshot of every circulation setup)

– Breakdown of each e mail in each circulation (touchpoints, topic traces, ship time/delay, and a couple of to 4 e mail examples).

This PDF consists of every thing it’s worthwhile to perceive, visualize, and execute for all of the core flows.

For instance, two of the flows we cowl, goal the next use circumstances:

1. Somebody who began the checkout course of however failed to finish the acquisition.

– This could set off an Deserted Checkout Flow the place emails are despatched to buyers who add objects to their cart and undergo a part of the checkout course of however fail to finish a purchase order inside a chosen period of time. On condition that 7 out of 10 procuring carts get deserted, there’s lots of alternative right here to get well income.

2. Despatched to prospects who beforehand engaged together with your model, however haven’t interacted with you for a sure time frame.

– This could set off a Buyer Winback Flow (often known as re-engagement emails), the place emails are despatched to prospects who made a purchase order (sometimes 3, 6, or 12 months in the past) however have not since. On common, it’s 5 instances dearer to accumulate a brand new buyer than it’s to retain current prospects and encourage repeat orders.

These are only a few examples. There are limitless combos of circumstances that may set off an e mail circulation.

We cowl 10 of the should-have flows:

– The Welcome Sequence for Non Patrons
– The 4 Deserted Flows
– 2 Buyer Thank You Flows
– The Winback Flow
– The VIP Flow
– The Cross-promote / Upsell Flow

The magnificence about flows is that they will work across the clock for you so you may make cash whilst you sleep.

In different phrases, you possibly can automate messages that can assist develop your small business, with out shedding any of the personalization and relevancy wanted to construct robust buyer loyalty.

With out not less than primary variations of every of those flows up and working, you’re lacking out on a comparatively simply realized supply of retailer income.

Under is a freebie so you possibly can see the precise format.

That is a part of the content material included for the Welcome Sequence Flow.

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