Cody Wittick & Taylor Lagace – The Influencer Marketing Blueprint

Cody Wittick & Taylor Lagace - The Influencer Marketing Blueprint (5.4 GB)

Last Updated Date: 03-27-2023

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2 Million in sales in 6 months!
“Because of the strategies laid out in this course, we have already scaled the company up to a $2M brand. In the first three months, we were able to lean heavily on these tactics to become a part of Shopify’s top 1% of growing companies in 2020.” Paul Jackson – Founder, Animal House Fitness
$1M brand in 8 months!
“Through the help of the Kynship course, we were able to scale our influencer marketing efforts while reaching 7 figures in revenue just 8 months after we launched our brand. Highly recommend the course that Cody & Taylor put together.”
WHAT YOU’LL LEARN…
The most important lessons learned about influencer content from $250 million spent on Facebook ads
The #1 way to build an influencer community that will generate sales
The proven step-by-step system for influencer whitelisting that could skyrocket your Facebook Ad Account by 1,000%…
A proven framework even complete beginners can follow for reaching out and following up with influencers without wasting a ton of time or money
How to analyze an Influencer’s ability to create “selling” content and how to test their “authenticity”
See how one business generated $1 million in sales in 120 days using Product Seeding
See how one brand got their product on Lebron James using our approach and methodology
How to find, choose, and reach out to the right influencers for your brand
How to source and create influencer generated content
The real reason why most influencer partnerships fail: contracts (and how to ensure protection)
The editable creative brief to give right to influencers
The most effective way to test and scale influencer content
The economics of influencer marketing and how to create a budget
And more!
Finally Data-Driven Influencer Marketing Strategies That Work For Any Business
We know you want to be a brand with a successful influencer marketing strategy. To be that, you need influencer marketing to generate meaningful revenue for your business. You’re tired of watching other brands crush it with influencers, while you don’t have a strategy or the time to execute one for your brand. We believe you deserve to have a blueprint for success in influencer marketing. There is so much noise (options, agencies, etc.) trying to “help” only leading to more confusion and we know how paralyzing that can be. Leaving you asking the question, “Where do we even start?”

Instead of hiring us to do the work for you, we can proudly say, “Start Here,” by using our blueprint broken down into practical and detailed steps that will give you the strategy to grow your revenue. Stop wasting time and money on old techniques that don’t work and start owning an effective influencer strategy.

As a result of connecting thousands of influencers with brands, and having visibility to over $250,000,000 in paid media, we created a blueprint that focuses on building communities through sales, not likes.

Course Overview & Details
Who’s This For?
This course is for anyone who’s looking for a hands-on and pragmatic approach to kickstart and grow within influencer marketing:
✔ Startup Entrepreneurs
✔ Marketing Directors, Managers, and their teams
✔ Influencer Marketing Specialists
✔ Agencies
✔ Freelancers
✔ Brand Owners
✔ Students
✔ And yes, even Influencers too!
In this 7 module program, we’ve given you everything you need to know, including:
The way to win organically: product seeding
How to analyze an Influencer’s ability to create “selling” content and how to test their “authenticity”
How to find, choose, and reach out to the right influencers for your brand
Critical things to include in your influencer contracts and creative briefs
How to source and create influencer generated content
The difference between organic posting and influencer whitelisting
A step by step method of implementing influencer content into your Facebook Ad account
Why We Created This Course
Over the past couple years, we’ve received consistent questions, DM’s and emails that have ultimately inspired us to give away everything we know. Our course provides you the tools to start and scale an influencer program for yourself. It primarily focuses on e-commerce, DTC (direct to consumer) businesses but we believe that influencer marketing, and specifically this course, applies to any market/industry/business.

This on-demand course is a combination of face-to-face video lessons, resources, screen share Loom videos, and templates, giving you tried and true techniques to implement right away.

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