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- ⭐ Last Updated Date: 03-18-2024
- ⭐ Course Size: 1.2 GB
David Herrmann, Cody Plofker - TikTok Ads Talk (1.2 GB)
Last Updated Date: 03-18-2024
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My Drive DataDavid Herrmann, Cody Plofker - TikTok Ads Talk
My Drive DataDavid Herrmann, Cody Plofker - TikTok Ads TalkSection 1- TikTok Ads With David Herrmann
My Drive DataDavid Herrmann, Cody Plofker - TikTok Ads TalkSection 2- TikTok Ads with Cody Plofker
TikTok has quickly become one of the most popular social media platforms, with over 1 billion active users worldwide. As the platform continues to grow, businesses are looking to capitalize on its advertising potential. That’s where TikTok ads experts David Herrmann and Cody Plofker come in.
In their course with Foxwell Digital, Herrmann and Plofker dive deep into the world of TikTok ads, from beginner to expert level strategies. The course, which spans over 150 minutes, covers everything from creating winning creative to optimizing account structure and more.
One of the key topics covered in the course is why advertisers often struggle with TikTok ads. Herrmann and Plofker explore the common pitfalls that businesses face when trying to advertise on the platform, and offer practical solutions for overcoming these challenges.
One of the major keys to success on TikTok ads is creating winning creative. Herrmann and Plofker break down the elements of effective TikTok ads, including hook creation and the TikTok thumbstop ratio. They also delve into the process of storyboarding winning TikTok creative and offer ideas for sourcing and succeeding with content creators.
Another important aspect of TikTok advertising is optimizing the creative process using data. Herrmann and Plofker discuss the importance of creative testing and scaling winning TikTok creative, as well as how to use data to update creative based on spend.
In addition to creative strategies, the course also covers TikTok ad account structure, audiences, landing page optimization, and measuring success. Herrmann and Plofker explore the differences between campaign budget optimization (CBO) and ad set budget optimization (ABO), as well as how to target winning audiences on TikTok ads.
One key takeaway from the course is the importance of organic TikTok content in relation to paid advertising. Herrmann and Plofker explain why organic TikTok is crucial to the success of TikTok ads, and offer strategies for leveraging branded content, whitelabeled content, and TikTok influencers.
For businesses looking to optimize their TikTok ad campaigns, Herrmann and Plofker recommend using other platforms like Google Analytics and post-purchase surveys to measure success and attribute sales. They also discuss where TikTok fits in the customer journey funnel and how to integrate TikTok ads with other marketing efforts.
Overall, the TikTok Ads Talk course with David Herrmann and Cody Plofker offers a comprehensive guide to succeeding on TikTok ads, from creating winning creative to optimizing account structure and measuring success. With their expert insights and practical strategies, businesses can take their TikTok advertising to the next level and drive real results.
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