Flowium – Life Cycle Course

Flowium - Life Cycle Course (1.88 GB)

Last Updated Date: 07-30-2021

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A part of stream diagram instance
Module 1. Technique
From years of expertise, we’ve developed an method that removes the guesswork when establishing your foundational emails.

What it requires is an understanding of what stage of the client lifecycle your buyer’s in and making use of it to each e-mail sequence you arrange.

Module 2. Copy
Discover ways to create participating, vibrant copy for choose-in types, emails for flows, surveys, and every thing in between.

Try profitable shopper examples, entry useful e-mail templates, and be taught to jot down flawless footer messages (that high-quality print on the backside of each e-mail).

Work on the copy your self or simply move our tips that break down what to incorporate in every e-mail alongside to knowledgeable author.

Module 3. Design
Flowium Lead Electronic mail Designer Marcy Chu will be part of our CEO Andriy Boychuk to speak all issues design.

We’ll break down our fundamental e-mail templates and stroll you thru some actual life examples of find out how to modify a single template to work for each e-mail in a marketing campaign.

We’ll additionally get into the significance of Hero Pictures, when to make use of textual content-primarily based emails, and educate you find out how to construct types utilizing Klaviyo’s Type Builder.

Module 4. Implementation
It’s time to place your technique into motion!

This step has its justifiable share of sticking factors, so we’ve constructed a transparent path that you would be able to observe (or use to successfully outsource this important step).

We’ll offer you a downloadable Klaviyo arrange guidelines to seek the advice of earlier than implementing each stream and use element-packed movies to indicate you find out how to flip your technique, copy, and design into accomplished flows in Klaviyo.

Module 5. Consider & Optimize
It’s time to begin break up testing.

To get essentially the most out of your e-mail technique, it’s good to enhance your method iteration by iteration.

We’ll educate you find out how to use a wide range of metrics to research and enhance your efficiency. We’ll additionally cowl find out how to execute a profitable check e-mail, what information to concentrate on, and when to regulate and optimize your flows.

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