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- ⭐ Last Updated Date: 03-18-2024
- ⭐ Course Size: 1.77 GB
Harmon Brothers - Write Ads That Sell (1.77 GB)
Last Updated Date: 03-18-2024
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Harmon Brothers - Write Ads That Sell
01 - Coming Up With A Concept
02 - Structing Your Script
03 - Styling Your Script
04 - Bonus - Conducting A Writing Retreat
05 - Bonus - QandA with Daniel
Harmon Brothers is a marketing agency that has gained fame for its ability to create ads that sell. With a track record of producing viral videos that have generated millions of views and millions of dollars in sales, the Harmon Brothers have become a go-to agency for companies looking to boost their brand and increase their revenue.
One of the key reasons why the Harmon Brothers are so successful at creating ads that sell is their unique approach to storytelling. Instead of focusing on traditional sales pitches or product features, the Harmon Brothers create ads that tell a compelling story that engages viewers and draws them in. By using humor, emotion, and relatable characters, the Harmon Brothers are able to create ads that not only entertain but also persuade consumers to take action.
One of the most famous examples of the Harmon Brothers’ storytelling prowess is their work on the Squatty Potty ad. The ad, which featured a unicorn pooping rainbow ice cream, was a viral sensation that generated over 100 million views and helped the Squatty Potty company increase its sales by 600%. By using humor and creativity to convey the benefits of the product, the Harmon Brothers were able to create an ad that not only entertained viewers but also convinced them to make a purchase.
In addition to their storytelling expertise, the Harmon Brothers are also masters of using humor to sell products. By injecting their ads with humor and wit, the Harmon Brothers are able to create a positive emotional connection with viewers that makes them more likely to remember the ad and take action. Whether it’s through funny characters, clever dialogue, or unexpected twists, the Harmon Brothers know how to use humor to make their ads stand out from the competition.
Another key factor in the success of the Harmon Brothers’ ads is their attention to detail. From the scriptwriting to the filming to the editing, the Harmon Brothers are meticulous in their approach to creating ads that sell. By carefully crafting every aspect of the ad, the Harmon Brothers are able to create a polished and professional final product that resonates with viewers and drives sales.
One of the most important lessons that companies can learn from the Harmon Brothers is the power of authenticity. Instead of creating ads that feel like sales pitches, the Harmon Brothers create ads that feel genuine and relatable. By showcasing real people and real stories, the Harmon Brothers are able to create ads that connect with viewers on a personal level and make them more likely to trust the brand and make a purchase.
Overall, the Harmon Brothers have proven time and time again that they have a winning formula for creating ads that sell. By combining storytelling, humor, attention to detail, and authenticity, the Harmon Brothers are able to create ads that not only entertain but also persuade viewers to take action. For companies looking to boost their brand and increase their sales, partnering with the Harmon Brothers could be the key to unlocking new levels of success.
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