Julian Cole - Planning Dirty Academy (6.52 GB)
Last Updated Date: 04-01-2021
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Julian Cole - Planning Dirty Academy
Folders
01-Planning Dirty Academy
02-Products
01-Planning Dirty Academy
Files
01-Welcome to the Planning Dirty Academy.mp4
01-welcome to the planning dirty academy.pdf
02-Art of Questioning Clients (Alex Murrell).mp4
02-Art of Questioning Clients (Alex Murrell).pdf
03-How To Write Creative Briefs.mp4
03-How To Write Creative Briefs.pdf
04-Snapchat Ad Units Added to Platform Playbook.mp4
05-Burning Questions - 10 Person Group Meetings.pdf
06-Strategy Scalpel - Ep.1 Facebook.mp4
06-Strategy Scalpel - Ep.1 Facebook.pdf
07-Proactive Strategy In The Time Of COVID-19.mp4
08-What is Communications Planning-.mp4
08-What is Communications Planning.pdf
09-5 Steps To A Tactical Briefs.mp4
09-5 Steps To A Tactical Briefs.pdf
10-Biggest Mistake Junior Planners Make.mp4
10-Biggest Mistake Junior Planners Make.pdf
11-Strategy Review - Minnesota Winter Festival.mp4
11-Strategy Review - Minnesota Winter Festival.pdf
12-Strategy Blank Checks.mp4
12-Strategy Blank Checks.pdf
13-Redd's Apple Ale - Strategy Feedback.mp4
14-Understanding Category Entry Points.mp4
14-Understanding Category Entry Points.pdf
15-Managing Downtime.mp4
15-Managing Downtime.pdf
16-How Advertising Works.mp4
16-How Advertising Works.pdf
17-Managing Planners.mp4
17-Managing Planners.pdf
18-10 minute insight trick.mp4
18-10 minute insight trick.pdf
19-Strategy In An Hour - Lawn Exercise.mp4
19-Strategy In An Hour - Lawn Exercise.pdf
20-Opening Moves- Dakota Green.mp4
20-Opening Moves-Dakota Green.pdf
21-Private Facebook Group and Comms Planning Questions.pdf
02-Products
Folders
01- Launch Into Strategy (Strategist Level) by Julian Cole
02-Articulating an Idea
03-Being Strategic About Resourcing
04-Best Strategy Papers (10 Case Studies)
05-Better Questions for Bigger Ideas
06-Brainstorm Bible
07-Brand Actions Library 2018
08-Brand Actions Library 2019
09-Brand Planning, Comms Planning and Media Planning Explained
10-Campaign Ecosystems
11-Cheatsheet Data Sources
12-Comms Planning Stats
13-Communication Frameworks
14-Consumer Journey Mapping
15-Creative Briefing Course
16-Creative Ideas on Tiny Budgets (100 Ideas)
17-Day 1 Advice for CSOs
18-Day 1 Advice for New Heads of Strategy
19-Day 1 Advice for New Planners
20-Designing Desire
21-Designing Presentations
22-Designing a Department Team
23-Emotional Messaging
24-Finding your Strategy Confidence
25-First Brand Responses to COVID-19
26-Framework Factory
27-Giving Creative Feedback
28-Growth Matrix
29-How Advertising Works
30-How Agencies Make Money
31-How to Work with Creatives
32-How to Work with Media Agencies
33-How to Write Short & Sharp Strategy
34-How to talk about money and raises
35-Innovation Campaign Checklist
36-Insights Training
37-Interagency Collaboration
38-Managing Planners
39-Marketing Podcast Megalist
40-Opening Moves - Attacking a Client Brief
41-Planners Template
42-Planning Hype
43-Platform Playbook
44-Politics 101
45-Setting a Strategy Department Vision
46-Strategy In Under An Hour - Lawn Example
47-Strategy Interview Questions
48-Strategy Kick Off Questions
49-Strategy Kick-Off Toolkit
50-Strategy Mate
51-Strategy Review
52-Tips For Briefing Remotely
53-Transition into Strategy
54-What Clients Want
55-What is Strategy
56-Writing Better Presentations
57-Strategy mate
58-Cogs of Marketing Effectiveness
59-Creative Brief Template - Sacred Six
60-Strategy Scalpel
61-Proactive Strategy
62-Creative Campaigns In A Recession
What You Get:
Invest in your brain
Take control of your career. Expanding your capabilities is key to progressing as a strategist. The Planning Dirty Academy ensures that you are constantly improving your craft.
Level up your skills
Get access to resources that will help you progress as a strategist. Having built two award winning comms planning departments at BBDO NY and BBH NY, I know what skills are necessary for strategists to keep progressing in their jobs.
3 Pillars of The Academy
1. Skills
Recorded webinars where I will be teaching a different skill of the role of a strategist.
2. Career
Guidance on career progression, finance, and managing other strategists.
3. Resources
Downloadable decks that dramatically save you time in your day to day job.
(more info)
Julian Cole – Planning Dirty Academy Contains: Videos, PDF’s
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Julian Cole – Planning Dirty Academy Google Drive
Information
Our courses are uploaded to Google Drive, you can view or download them.Our system is automatic, you will receive the course immediately after payment.
If you enter a wrong gmail account during checkout, we will assist you as soon as possible (within 8 hours).
All your information will be completely confidential.
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